1 2
  • AUTUMN MEGA DISCOUNT

By David Gelles

The Man Who Broke Capitalism

The Man Who Broke Capitalism

119.00 dh
150.00 dh 119.00 dh
Sale Sold out
Shipping calculated at checkout.

Estimated delivery

If you order now

  1. Ordered Today
  2. Shipped  
  3. Delivered  

Delivered to your door

  • Cash on deliveryPay only when your books arrive.
  • Delivery to your doorAnywhere in Morocco, in 8–10 business days.
  • Carefully packedEvery book is checked and packed with care.
In 1981, Jack Welch took over General Electric and quickly rose to fame as the first celebrity CEO. He golfed with presidents, mingled with movie stars, and was idolized for growing GE into the most valuable company in the world. But Welch’s achievements didn’t stem from some greater intelligence or business prowess. Rather, they were the result of a sustained effort to push GE’s stock price ever higher, often at the expense of workers, consumers, and innovation. In this captivating, revelatory book, David Gelles argues that Welch single-handedly ushered in a new, cutthroat era of American capitalism that continues to this day.

Gelles chronicles Welch’s campaign to vaporize hundreds of thousands of jobs in a bid to boost profits, eviscerating the country’s manufacturing base and destabilizing the middle class. Welch’s obsession with downsizing—he eliminated 10% of employees every year—fundamentally altered GE and inspired generations of imitators who have employed his strategies at other companies around the globe. In his day, Welch was corporate America’s leading proponent of mergers and acquisitions, using deals to gobble up competitors and giving rise to an economy that is more concentrated and less dynamic. And Welch pioneered the dark arts of “financialization,” transforming GE from an admired industrial manufacturer into what was effectively an unregulated bank. The finance business was hugely profitable in the short term and helped Welch keep GE’s stock price ticking up. But ultimately, financialization undermined GE and dozens of other Fortune 500 companies.

Gelles shows how Welch’s celebrated emphasis on increasing shareholder value by any means necessary (layoffs, outsourcing, offshoring, acquisitions, and buybacks, to name but a few tactics) became the norm in American business generally. He demonstrates how that approach has led to the greatest socioeconomic inequality since the Great Depression and harmed many of the very companies that have embraced it. And he shows how a generation of Welch acolytes radically transformed companies like Boeing, Home Depot, Kraft Heinz, and more. Finally, Gelles chronicles the change that is now afoot in corporate America, highlighting companies and leaders who have abandoned Welchism and are proving that it is still possible to excel in the business world without destroying livelihoods, gutting communities, and spurning regulation.

Complete your reading list

Add books from the same collection in one tap.
  • Paper Back
  • Free Gifts
  • Discounted
View full details

Mega Deals on Standalone Titles

ONLY WHEN PURCHASING INDIVIDUAL BOOKS INSTEAD OF A BUNDLE.

How to Get Your Free Books: After adding 3, 5, or 7 books to your cart, simply add the extra books you want based on the offer — 1 extra for the 3-book offer, 2 extra for the 5-book offer, and 4 extra for the 7-book offer. These additional books will automatically become your free books.

  • Offer 1: Buy 3 Books, Get 1 FREE

    Pick any 3 books, and we’ll add 1 book for FREE, plus free shipping on your order.

  • Offer 2: Buy 5 Books, Get 2 FREE

    Choose 5 books, and we’ll give you 2 extra books for FREE, with free shipping included.

  • Offer 3: Buy 7 Books, Get 4 FREE

    Choose 7 books, and we’ll add 4 FREE books , and of course, shipping is free.

1 3

More About Us 🏠

We're here to cater to your reading desires. Just let us know the book you want, and we'll make it available for you. Our goal is to ensure your complete satisfaction. We're not just an ordinary bookstore; we're like family for book lovers. ❤️

  • Free Shipping

    When you purchase 2 or more books, The Shipping is on us! Enjoy free delivery.

  • Cash On Delivery

    Payment is only processed upon receipt of your order and confirmation of its quality.

  • On-Demand

    Let us know your desired title, and we will fulfill your request with our On-Demand Services.

  • Support Centre

    We have a dedicated 24/7 team, available to address any inquiries you may have.

1 4

Books on Demand Experience

Discover a wide range of books at Books on Demand Morocco! Our exclusive collection is now accessible in Morocco. Whether you're buying a single book or getting two or more, enjoy free shipping on single book purchases and receive complimentary bookmarks and a discount for your future buys.

Save on bundles 🏷️

We create these bundles with the help of our algorithms, considering their compatibility and what our readers generally like. When you buy a bundle, you not only receive a collection of gifts but also save 60% compared to buying the books individually at their regular prices.

Discover over 500 carefully selected book bundles in our store, each at a discounted price. We aim to have something for everyone, ensuring you find the right books when you need them. Our goal is to build a community of readers and future leaders.

Get your bundle now

Navigate BOD 🗺️

1 12