Skip to product information
1 of 1

By Seth Godin

This is Marketing: You Can't Be Seen Until You Learn To See

This is Marketing: You Can't Be Seen Until You Learn To See

Regular price 120.00 dh
Regular price 145.00 dh Sale price 120.00 dh
Sale Sold out
Shipping calculated at checkout.

THE FINANCIAL TIMES BOOK OF THE MONTH

Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip.

Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. They don't just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity, and emotional labour.

This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals.

It's time for marketers to stop lying, spamming, and feeling guilty about their work. It's time to stop confusing social media metrics with true connections. It's time to stop wasting money on stolen attention that won't pay off in the long run. This is Marketing offers a better approach that will still apply for decades to come, no matter how the tactics of marketing continue to evolve.

  • Paper Back
  • Free Gifts
  • Discounted
View full details

Our Offers

Kindly be aware, these offers are applicable exclusively to individual book purchases, not bundles. Bundles already include discounted prices, as discounts are already factored into their total cost.

  • Offer N°1

    When you buy two books, you'll receive a special offer of a 10% discount on the total price, Free Shipping is an added bonus.

  • Offer N°2

    When you purchase 3 books, you'll receive an additional book of your choice for free, along with Free Shipping and free bookmarks.

  • Offer N°3

    When you buy 4 books, you'll receive two additional books of your choice for free, a tote bag, Free Shipping, and Free Bookmarks.

1 of 3

More About Us 🏠

We're here to cater to your reading desires. Just let us know the book you want, and we'll make it available for you. Our goal is to ensure your complete satisfaction. We're not just an ordinary bookstore; we're like family for book lovers. ❤️

  • Free Shipping

    When you purchase 2 or more books, The Shipping is on us! Enjoy free delivery.

  • Cash On Delivery

    Payment is only processed upon receipt of your order and confirmation of its quality.

  • On-Demand

    Let us know your desired title, and we will fulfill your request with our On-Demand Services.

  • Support Centre

    We have a dedicated 24/7 team, available to address any inquiries you may have.

1 of 4

Books on Demand Experience

Discover a wide range of books at Books on Demand Morocco! Our exclusive collection is now accessible in Morocco. Whether you're buying a single book or getting two or more, enjoy free shipping on single book purchases and receive complimentary bookmarks and a discount for your future buys.

Save on bundles 🏷️

We create these bundles with the help of our algorithms, considering their compatibility and what our readers generally like. When you buy a bundle, you not only receive a collection of gifts but also save 60% compared to buying the books individually at their regular prices.

Discover over 500 carefully selected book bundles in our store, each at a discounted price. We aim to have something for everyone, ensuring you find the right books when you need them. Our goal is to build a community of readers and future leaders.

Get your bundle now
1 of 5

Navigate BOD 🗺️

Bestselling Non-Fiction Bundles

1 of 25

Bestselling Fiction Bundles

1 of 25

Fall Bundles of the month  🍁🍂☕📚